>>21863915
If people already go there for it, why would they need a rebrand?

>>21863921
Operational efficiency

>>21863922
>things going well for them in an industry that's otherwise getting buttfucked to oblivion
>"dude what if they totally rebranded and took a huge risk?"
Very retarded post you made there.

>>21863931
But things aren’t going well for them. Keep up.

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>>21863934

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>>21863934
Chili's is one exception in an industry that's otherwise in a nosedive at the moment.
I'm guessing you still think that Red Lobster is in a bad place too right now, you ignorant dummy.

>>21863915
>That’s the only reason people go there anyway
no.
it's for the nashville hot cheese bricks.

>>21863915
maybe it's nostalgia but i really missed these chain slop restaurants. chili's, applebee's, ruby tuesday's, fuddruckers...
cooking at home is better 9.9/10 but there was something to it that no longer exists

>>21863915
>What if Chili’s rebranded as a tapas place?
As a Brit, I have to admit I know nothing about 'Chillis' but a rebrand to a tapas style bar wouldn't work in the USA.

The reason is Tapas (yes I have been to Spain) goes hand in hand with drinking. It's easier to do this in European walkable cities.

I'm not sure the USA is cut out for this, as there is usually a huge distance from these places to go back home . . .. DUIs would be through the roof.

Yes, I have been to the USA too, I could not enjoy a night out, on two pints max - without the risk of being pulled over.

Thoughts?

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>>21863992

>>21863992
Part of what makes appetizers so good for Chili's is the fact that they go hand in hand with drinking, because alcoholic drink sales are typically the highest profit margin for places like this. It would still be a dumb idea to rebrand like OP is suggesting, but that's in spite of the fact that it would encourage more drinking, not because of it. Sports bars are already exactly like what you describe, chilis is doing well because they're doing something different from them.
>what about increase in DUIs?
They already try to push alcohol in places like this. If you have been to the US then you should understand that the heads of any restaurant chain would happily add 100 DUI deaths a month in their area if it meant a 1% increase in shortterm profits.

>>21863981
It's definitely nostalgia

>>21863999
I don't know why, but I kek'd at the thought of one bar contributing to 100 DUI deaths in 1 month

>>21864007
If this country dropped its airs and just said it like it is, advertising the number of DUIs in your bar's window would be some really punchy advertisement for how hammered you can get in there.

>>21863999
>because alcoholic drink sales are typically the highest profit margin for places like this
Interesting.
In Britain it's the opposite, most pubs and bars are linked to chains, so offering food does increase profits, this applies to Free Houses too (Pubs that are not owned by a chain or brewery).
Publicans are similar here, they are not responsible for you getting home and although they should not be serving drunks . . .it's largely ignored, unless you are pissed up and waving your car keys, the Landlord will refuse to serve you.

>>21863915
A topless place? I'd be all in, but you know it'd just be sad.

>>21864021
People buying food will increase profits but the biggest money-maker in places like these are overpriced alcoholic mixed drinks that taste good and have a hint of alcoholic edge but largely don't get you very drunk unless you order several of them, which is what they want. For that reason they want a person here for an appetizer, main, and desert, because during the wait time for all of those the waitress can prompt you for more drinks. So appetizers are good because they go well with drinks, but also because it extends the meal's duration and gets people looking at the drink menu for longer with more interactions from the wait staff.

>>21864031
Except those waitresses dont actually come around to get you more drinks. They are trying to get you out of there as fast as possible.

>>21864034
Not if you are buying drinks

>>21864035
You sitting at the bar or something?

>>21864036
If you are sitting with 4 people at a table ordering drinks, they aren't going to push you out. They just see their tip going up.

>>21863915
I have no idea what tapas are and when I'm doordashing i often go to Chili's to pick up shit like pizzas, ribs, and whatever other standard American cuisine. They also operate a ghost kitchen alcalled "It's Just Wings" which I'm pretty sure is just wings.

>>21864036
they serve drinks to regular tables too

>>21864031
American and British pub culture is different (just like most things in America to be honest) I am not going to say one is better than the other because I prefer my similar culture, so it's bias.
One thing I found annoying was that I am used to putting fuel in my car and then going to pay for it . . . In the USA you pre-pay or it goes on a card at the pump. I guess that's a lower trust approach?

>>21863922
>>21863931
operational engineers being retarded mega autists with a stopwatch who don't understand how business actually functions in reality? next you're gonna tell me the sky is blue

>>21864034
>don't actually come around to get you more drinks
They absolutely do, what the fuck are you talking about? If they're trying to get you out all the time and not push drinks, then you're a truly annoying piece of shit, or black, because here is what wait staff want to happen:
>you get drunk off several overpriced drinks
>you are buzzed by the end of the meal
>you are more likely to tip them a set percentage
>that percentage will be of a larger bill because of the drinks
This is true of any sit-down place that serves both food and alcohol. If this has not been your experience then it's because you are visibly a pest and they would rather you stay for less time.

>>21864058
I've never been to Britain, it might very well be a nicer culture for pubs to me too if I went there, I could take or leave it here in the states

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>>21863915
I want a standalone joint that serves nothing but Awesome Blossoms.

>>21864231
ahem that is a bloomin onion sir

>>21864072
You have obviously never been to chain family restaraunt.
>come in get seated by annoyed "hostess"
>"waitress" comes by 10 minutes later
>wut you wanna drink?
>order some cocktails
>yall ready to order
>No, we havent looked at the menus yet.
>drinks come 10 minutes later
>yall ready to order
>yes we woukd like to to the apetizer entree dessert combo for two
>no ask to refill our empty drinks
>appetizer and entrees arrive at the same time.
>have to force the waitress to bring us more cocktails
>by the time dessert arrives we are ready to leave.
>takes 20 minutes to bring the bill

>>21865646
Literally never happened to me. What shithole do you live in?

>>21863992
You cover one eye with your hand and use landmarks to keep the car straight. Like a schooner captain.

>>21864034
Retarded post. They do this to families and people getting food only. I've never been rushed out of any restaurant when I was drinking waitress would always be pushing me to get more drinks and stay if anything. Drinkers are easier for wait staff to manage since they don't have to deal with the kitchen and its less cleanup they have to do at your table when you're finished.

>>21863992
The US is very lax on drunk driving especially coming and going from bars and restaurants. If they wanted to they could sit outside a bar at last call and catch tons of people but they don’t because it would hurt the bars business. People already go out and drink they drive home in the us.

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>>21863915
Wouldn't work. Most of why these chain restaurants are on deaths door is they went from being a slightly more expensive option of fast food with fairly good quality food. Red Lobster genuinely was considered fine dining back in the 90s and early 2000s. TGI Fridays and Ruby Tuesdays were considered hip and trendy restaurants as well. Anyway the point here is Chilis figured it out. They are offering cheap food while openly stating "Hey McDonald's is going to charge you the same amount why not eat here and get more" and that marketing resonates with Americans because normal fast food is exceptionally overpriced for its quality.

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Actually if they rebranded as a topless place I think it could work out quite well for everyone. Like an upscale version of hooters where it's high quality latinX women only.

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>>21865735
Ew those dudes are so gross
Exactly why places like hooters don’t have good looking girls lmao Any of them get touched enough by ugly bastards and quit

>>21864072
If you want good pub culture go to Ireland. I've never met nicer people in my life. The Guiness is properly gased and the atmosphere is cozy.

>>21865815
Shut up

>>21865706
This is true, but lax isn't the right word
I live in Texas and DWI charges are an industry that the state makes massive amounts of money on every year. They know we all do it, it's part of being American (used to be allowed to sip a beer while driving), they take advantage and screw us. In quiet towns, that's literally all the cops do is harrass you about that, they ain't serving the peace, they're making money for the city, state, DAs and all the rest

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>>21865646
I'm talking about fast casual restaurants where serving alcohol is a big part of their profit, like Chili's. You know, what the topic is about to begin with? Restaurants with this sort of menu on your table because they know where their bread is buttered? Again if the waitress would rather shove you out than push drinks then it's because your presence is so intolerable that they would rather be rid of you 30 minutes sooner than potentially make large amounts of no-effort money off you. And I'm starting to see why.

>>21865735
Me on the right (the papier mache parrot)

Chilis has the cheapest burger combo on the market, they should just be a burger joint

>>21866359
The other stuff probably helps them afford the cheap burger combo prices so they need to balance it out.

>control+F
>no mention of chilis having the best chips and salsa in the game (and you can even spring for the skillet queso too)
sad...

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>>21863915
>Hmm whats tapas? lets see, its spanish appetizers. So op was making a thread about appetizers but using some other word for it to be more annoying.

>>21866399
hehehe

>>21865699
>>21866309
So you're alcoholics?

>>21866415
I'm saying that Chili's and the like cater to alcoholics because it's a lot of their profit margin, and that anon is a fucking idiot for thinking otherwise. This is obvious and the only people who don't realize this are the alcoholics who nod their heads when they've been served their 4th drink.